It's You Tires

It’s Your Tires That Will Save You This Winter

Ah, winter has officially arrived and the snow has fallen. For some of us, the excitement is unreal. Now’s the time for sledding, skiing, snowball fights, and warm hot chocolate nights. For others, it is not excitement but terror. Terror from having to drive in the snow. “Oh no, how am I going to make it into work this morning with all this snow?” Sound familiar?

Winter driving can be enjoyable. There I said it! You not only learn great car control techniques, but it should stimulate your attention level due to increased awareness to those around you. To most, winter driving is all but enjoyable. However, what if I told you, you could make it enjoyable by just checking one thing… your tires…? I know I’ve mentioned it before but here I am again, reminding you that you need to check your tires this winter because they are more important than your AWD (all-wheel drive). What?! Did she really just say that? Yes, yes I did. Your tires can make or break your driving experience this winter. Don’t trust me? I bet you will after reading this 😉

It’s Your Tires That Will Save You This Winter

For this article, we’ve teamed up with a company called Tires By Web to help demonstrate the importance of tire safety. I have mentioned in the past how important it is to check your tire pressure often, especially before winter. Your tire pressure will drop 1 PSI for every 10-degree decrease in outside temperature (hence why your tire pressure warning sign might come on). I have also mentioned the importance of checking your tire treads before winter. Trust me, you do NOT want your tires looking like the ones illustrated below while driving in the snow.

According to Tires By Web “without tread, your tires have very little to help them grip the road, especially in wet or snowy conditions. Unfortunately, tire tread wears down the longer your tires come in contact with the road. Sometimes it can wear down unevenly, creating a situation where you might appear to have plenty of treads left but in actuality, you’re driving on unsafe tires. The accompanying infographic shows all of the different ways your tires can wear down unevenly.

Your tires wear down according to how much of their surfaces are in contact with the road, therefore air pressure is one of the most important factors in tire wear. Overinflated tires wear down in the center, while tires that are underinflated show the most wear on their sides. Keeping your tires properly inflated ensures that most of their surfaces come in contact with the road and keeps tire wear consistent.”

Therefore, if you have bad treads or low tire pressure and your tires look like anything shown above, your AWD SUV will not save you this winter. Do yourself a favor and examine your tires. Add air, get them realigned, or replace them entirely, because you want those bad boys working their best for you at all times!

Stay safe out there friends!!

Ryan Holtzer is CEO of Tires By Web, a tire and wheel e-commerce company serving the lower 48 states. Prior to joining Tires By Web in 2004, Holtzer completed General Electric’s Financial Management Program and has served as a Black Belt in GE’s Six Sigma Initiative.

Share this Post

Comments 2

  1. As the season change, it is also a must that you change your tires. This can help in driving safely on the road. Winter tires are great since it can adjust on the snowy roads.

    1. Post


      Thank you for your comment! We definitely agree. Winter tires are great in the snow, especially if you do not have hefty vehicle with 4-wheel drive.


Leave a Reply

Your email address will not be published. Required fields are marked *